TrillerNet, Parent Company of Triller, Launches NFT Marketplace, A New Global Exchange for Digital Collectibles

LOS ANGELES, April 9, 2021 /PRNewswire/ — TrillerNet, owner of the global AI-powered short-video app Triller, today announced the launch…

LOS ANGELES, April 9, 2021 /PRNewswire/ — TrillerNet, owner of the global AI-powered short-video app Triller, today announced the launch of Triller NFT Marketplace, a new global exchange for the sale and distribution of Non- Fungible Tokens. The storefront is located at

Triller NFT Marketplace, which is based on peer-reviewed, audited Ethereum blockchain infrastructure, aims to become one of the largest open and interoperable global marketplaces for NFTs.

«We are thrilled to launch Triller NFT Marketplace, which will set a new standard for how fans, celebrities, influencers and collectors around the world can connect and transact important moments across sports, entertainment, fashion and pop culture,» said Bobby Sarnevesht and Ryan Kavanaugh, co-controlling stakeholders of TrillerNet, in making the announcement. «Triller NFT Marketplace will provide for an unmatched level of interoperability across all kinds of tokens and currencies, on a platform that is secure and audited to ensure the safe exchange of this exciting new form of collectibles.»

They continued, «And of course, because we’re Triller, we’re launching our marketplace in the only way we know how, by doing it in the most memorable way possible. Our first Triller NFT offering, representing two great sports and culture moments of 2020, will soon belong to one lucky and smart bidder.»

The first phase of Triller NFT Marketplace’s launch will be a single auction offering comprising two individual NFT tokens. The first NFT token, from Triller’s inaugural November 28 Triller Fight Club event at STAPLES Center in Los Angeles, is the 30-second video sequence of YouTube star-turned-boxer Jake Paul delivering the knockout punch to NBA’s Nate Robinson in one of the most talked-about and controversial sporting events of 2020. The knockout punch received tens of millions of views and became the #2 trending topic on Twitter the day of the event.

The winning bidder will also receive a second NFT token: the winning 30 seconds—including any knockout—of the upcoming April 17 match-up between Jake Paul and MMA champion and Olympian Ben Askren, the headline fight of Triller Fight Club’s fight and entertainment PPV spectacle (

The two videos create what is believed to be the first-ever combined current and ‘future’ NFT token offered to the public and has a Buy-It-Now option priced at US$10 Million. The bidding window will end 30 seconds after the final punch is delivered in the April 17 Paul-Askren bout.

«One thing is certain, if there’s another knockout, the winning bidder will literally own a piece of 2020 and 2021’s most important entertainment culture moments,» said Mike Lu, CEO of Triller.

The next phase of the NFT Marketplace will include the ability of influencers and other culture-setters in the Triller network to create and market their own NFT tokens, with the final phase allowing all qualified NFT Marketplace users to make and trade their own tokens in a resale-friendly secure and audited environment.

TrillerNet developed the marketplace in partnership with global consumer engagement platform, which also provides revolutionary AI technology that enables distribution and engagement of content from the globally popular short-video Triller app. The engineering team includes experts responsible for many of the milestone advancements in internet and cryptosecurity at global scale, including public key infrastructure (PKI) for SSL, the foundation of security for the internet.


TrillerNet is a first of its kind company consolidating technology and content platforms to lead the move to Internet 3.0. TrillerNet pairs the culture of music with sports, fashion, entertainment and influencers through a 360-degree view of content and technology. TrillerNet—which owns the globally popular Triller app used by musicians, celebrities, athletes, and overall culture setters—has more than 300 million users worldwide. The Triller app—unlike other popular short-video apps it is often compared to, encourages its users to post the content created on the app across other social media platforms and websites. The app uses proprietary AI and Machine Learning technology, which is uniquely tied to the content rather than the user. By tracking the content, Triller empowers its tastemakers and users to push their content virally to affiliated and non-affiliated sites and networks reaching hundreds of millions of additional users. Data and insights gleaned from the Triller network, its creators, artists and users (from the app and off network) are used to program longer-form content, connect users across the web with the content, and provide unprecedented opportunities for engagement and monetization. TrillerNet has developed highly successful campaigns that begin with the app and continue throughout the entire content and technology ecosystem with some of the biggest brands in the world, including Pepsi, McDonalds, Weedmaps, DraftKings, L’Oreal, and many others. TrillerNet offers brands a unique content and technology solution, including direct deals with the influencers and celebrities. This branded content journey starts with short-form video and can easily expand into valuable long-form content distributed through the Triller Network, such as live-event boxing and music PPVs, fashion shows, and episodic reality content on TrillerTV. Some of the more than 50 original half-hour TrillerTV shows include The D’Amelios Family’s Must Haves, Jennifer Lopez In The Morning, Jake Paul: Staying On Top, 2 Chainz Let’s Do It, Hypehouse’s Hanging With The Hype, Ur Lov’d: The Noah Beck Show, Fat Joe’s Masterclass, The Perez Hilton Show, and Violet Benson’s Too Tired To Be Crazy. TrillerNet additionally owns Verzuz, the massive live-stream music platform launched by Swizz Beatz and Timbaland, and Triller Fight Club ( which launched last year with the highly successful Tyson-Jones Fight which shattered digital PPV records.


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SOURCE Triller